This Fall, Estée Lauder and Tom Pecheux dare you to play in a world of bold, luminous and impactful color with new Pure Color Vivid Shine – the latest wave of shades that dazzle eyes, lips and nails with sparkling shine and chromatic color. This modern spectrum of color features new finishes and textures. Eyes are heightened with hyper metallics that accentuate and entice, lips come alive with amplified, vivid color in lustrous shades that offer unprecedented shine, and nails sparkle with alluring chromatic hues to complete the look. Whether it’s to create a striking and dramatic or soft and luminous effect, Pure Color Vivid Shine is a collection of bold shades for women and makeup artists who want to indulge their love of color.
Pure Color Gelée Powder Eyeshadows bring color to life in two weightless, incredibly smooth finishes:
- Limited-Edition Vivid Shine Finish: In the collection there are 6 Vivid Shine shadows that feature a unique blend of specially treated glow and metallic pearl duo complex. This luminous finish catches and reflects light, creating the purest levels of multidimensional color illumination for unforgettable eyes that glow!
- Cyber Metallic Finish: These 10 shimmering Cyber Metallic shades transform eyes to a hyper-metallic, futuristic look.
Lips are further enhanced with Pure Color Vivid Shine Lipstick through exceptional benefits that include:
- A new moisturizing texture saturates lips with sheer, creamy emollients that smooth and condition lips for hours – increasing lip moisturization by 23% in 4 weeks!
- A natural polymer complex creates a pliable, glossy film network, providing lips with a sophisticated, dimensional shine that lasts for hours.
- A high performance wax complex forms a matrix that entraps emollients and pigments in place on lips for lasting coverage and stay-true color in each and every shade.
Now @esteelauder.com and select Estee Lauder counters
Meet the entire collection right after the jump.
Estee Lauder Pure Color Vivid Shine Fall 2012 Collection
Vivid Shine Eyeshadow – Limited Edition – $24.00
- Magenta – Pink-purple
- Electric Orchid – Purple
- Fire Sapphire – Blue
- Ultra Marine – Teal
- Lights Out – Black
- Pop Pistachio – Green
Cyber Metallic Eyeshadow – Permanent – $24.00
- Cyber Pink – Light pink
- Cyber Ruby – Burgundy
- Cyber Ice – Platinum (Limited Edition)
- Cyber Silver – Silver
- Cyber Lilac – Purple
- Arctic Sky – Pale blue (Limited Edition)
- Cyber Gold – Gold
- Cyber Copper – Copper
- Cyber Teal – Teal
- Cyber Green – Green
Vivid Shine Lipstick – Permanent – $25.00
- Power Pink – Pink (Limited Edition)
- Pink Voltage – Coral
- Pink Riot – Pink coral
- Magnetic Magenta – Fuchsia
- Mauve Struck – Plum brown (Limited Edition)
- Electric Mauve – Plum
- Violet Electra – Violet
- Rebel Raspberry – Dark pink
- Brilliant Bare – Nude brown (Limited Edition)
- Copper Flash – Warm brown
- Spiked Toffee – Caramel nude
- Spiced Cocoa – Brown (Limited Edition)
- Hot Corraline – Light coral
- Fireball – Orange-red
- Poppy Love – Dark red
- Forbidden Apple – Deep red
- Pearlescent Luminizer – Pearl (Limited Edition)
- Gunmetal Luminizer – Gunmetal (Limited Edition)
- Foil Luminizer – Foil (Limited Edition)
- Lame Luminizer – Gold (Limited Edition)
Vivid Shine Nail Color – Limited Edition – $20.00
- Purple Velvet – Pink
- Dressed to Kill – Deep red
- Black Turquoise – Blackened teal
Enjoy more photos…
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