Hello beauties!
NARS Cosmetics presents Powermatte Lip Pigment, a new and permanent line of 20 lip colors, as part of the upcoming NARS Fall 2017 Makeup Collection. The new campaign for NARS Powermatte Lip Pigment has a rock n’ roll vibe and fronts Bella Hadid and Justin Gossman. Bella shows a sexy messy dark hairstyle while she is dressed in black pants and a chic black bra, while in other photos she is totally topless. The campaign was shot by Francois Nars himself, without naming Bella Hadid as the new face of the brand, but just a model who fronts the new Powermatte Lip Pigment campaign.
“The model brings the product to life and gives it an identity, so matching the right model with a product is very important. I love Bella. She has a very strong and powerful look that I think is very well suited to a bold product, like Powermatte.”- says François Nars.