Dior Summer 2017 Diorshow Pump ‘N’ Volume Mascara

Hello lovelies!

Announced last year as the new face of Dior Makeup, the beautiful model Bella Hadid fronts her first campaign for the new Diorshow Pump ‘N’ Volume Mascara. The new mascara promises to deliver XXL lashes and as you can see from the promo photo has a new and special design.


U.S. Launch Date – beginning April 2017

International Launch Date – May 2017 Continue Reading

MAC Spring 2017 In Extra Dimension Mascara Swatches

Hello cuties!

Rainbow eyes is the new trend MAC Cosmetics spring 2017 trend as the brand launches a new line of In Extra Dimension Mascara. Would you look at these gorgeous, vibrant and colorful mascaras? I bet all eyes will be on you if you will try any of these colors and I’m already thinking how brave would I be walking around with a yellow mascara on my lashes. Even though they all look so joyful I know not everyone will dare to dive into this new colorful mascara trend. You’d just have to know how to pull off a makeup like this. 🙂 The formula of MAC In Extra Dimension Mascara is well known for providing thick, generous and full lashes.



UK / U.S. Launch Date – Spring 2017 (TBA) at MAC Cosmetics Continue Reading

NYX Doll Eye Mascara Review, Swatch, Photos

Hello beauties!

A new mascara that I got to try out since NYX Cosmetics opened its first store in Bucharest was NYX Doll Eye Mascara. What I loved from the start about this mascara is that on the packaging it shows a photo with its brush so you can very well see the bristles and decide if this is something that you would wear. I’m actually quite picky when it comes to mascara wands so if I don’t like the bristles I don’t even bother to try the product. I do admit is not a healthy attitude because there are times when a new mascara can surprise you and give you big, fat lashes.


Hello doll-face! For irresistibly fluttery eyelashes try this mascara on for size. Doll Eye Mascara uses a unique blend of natural oils Vitamin E and nylon fibers to extend eyelashes to almost faux proportions. Choose from lengthening volumizing or waterproof versions.

Where to buy:

U.S. – Now at ULTA and @nyxcosmetics.com

UK – Now at Boots, Selfridges

Romania – Now at ParkLake Mall (Bucharest) | City Park Mall (Constanta) Continue Reading

MustaeV Maxi Volume Mascara New Version vs Old – Comparison

Hello beauties!

I’m just gonna cut to the subject…direct and without anesthetic! MustaeV Maxi Volume Mascara is one of my all-time favorite mascaras and kept remaining in my top 3 favorite mascaras until now. I’ve been using this baby for over an year and a half now and you’ve seen me so many times wearing it and mentioning it in my makeup tutorials. Since last year, I noticed MustaeV changed the packaging for this mascara and last month I received a new one so this time I was pretty curious to see if they’ve done something different or is just a new packaging.


Where to buy:

U.S. and International – Now @mustaevusa.com (15% Discount using discount code: chicprofile) Worldwide Shipping, @mustaev.co.kr

MustaeV Maxi Volume Mascara ($18.00 for 6 g) comes in one single shade, a deep black, just the classic color for everyone. I’m just gonna go and say it that I’d definitely want a couple more shades, at least a brown and a purple that will complement my green eyes (I’m selfish what can I say 🙂 ) but a shade extension will definitely benefit other eye colors as well. Continue Reading

Shopping NYX at ParkLake Plaza Mall

Hello beauties!

Last week was market entirely by NYX Cosmetics on my calendar. Not only did I go to their opening store party but I went back to the store the day after and did some heavy NYX shopping (photo tease) which will result in a beauty haul soon to be posted on the blog. NYX Cosmetics recently opened their first store in Bucharest in ParkLake Plaza Mall (video tour), which is actually the second store in the country after the one in Constanta. I bet you’ve already seen the photos I posted two weeks ago from the opening store event, showing you swatches of my favorite NYX Liquid Suede lip colors (upcoming reviews) and giving you a peek inside the store. If you haven’t been to the store yet, it’s definitely worth checking it out and don’t forget to subscribe to their program and get your NYX card so you can benefit from all the future promotions and accumulate points so you can later redeem makeup products.


Here are my latest NYX makeup products that were offered me for consideration so keep refreshing my blog for upcoming reviews. I will also be posting soon my NYX makeup haul and show all of the goodies I brought home with me, joined my swatches and a quick preview. I’m already done testing the three NYX Soft Matte Lip Cream colors and you can check out the swatches bellow in case you haven’t already seen them on Instagram the other week. I’m not a fan of a matte finish when it comes to my lips but these were brilliant, so I went back and got some more shades. Continue Reading

MustaeV Mood Therapy Face Masks, New Eyeshadows and Mascara Preview

Hello lovelies!

I’ve been jumping for joy since my new MustaeV package has arrived! Why is that? Because I was expecting the new Mood Therapy Face Masks that were in the making for over an year. I found out about these babies almost a year ago and since I was already addicted to MustaeV makeup, I couldn’t be happier and curios at the same time to see how they will do in the skincare department. Launching soon,  the new MustaeV Mood Therapy Masks represent a collection of four types of sheet face masks suitable not only for your skin’s need but for your mood as well. Each mask will retail for $3.00 but you can also purchase the entire box of 10 sheets masks for $30.00. I’m trying them all and will let you know more about each one of them in upcoming individual reviews. They all seem to fit my mood as it seems that I’m quite the mood changer, but at first I wanted to try the Pleasure Mask since the description of “regain her skin from late night party” suited me perfectly. I will not turn away from the Sadness Mask since I believe everyone needs to have a fresh, lively looking skin even though we are going through some depressing or difficult times in our lives…I hope this mask will make them magically go away.


Where to buy:

U.S. & Worldwide – Soon @mustaevusa.com (15% Discount using discount code: chicprofile), @mustaev.co.kr (International Shipping)

U.S. Availability – Now at Beauty Master (Atlanta) | Trade Mark Salon (Houston) | K.Soho (Beverly Hills) | Mariana Meredith Salon (Austin) Continue Reading

BeYu Be Eye-Catching Summer 2016 Collection

Hello beauties!

A late summer 2016 launch brings to our attention BeYu Be-Eye Catching Collection which features six new and limited edition funky mascara shades.


Summer, sun, sunshine and lots and lots of color. This is the slogan for summer 2016! The days grow longer and the nights become shorter, the scent of summer dances in the air and night becomes day. Then there are those extra-special, eye-catcher moments.

Inspired by trend scouts and high-fashion magazines, BeYu is launching the Be Eye-Catching fashion collection this summer. The six statement mascara colors, which are applied to the tips of the lashes, transform every woman into a real eye-catcher. Try a little color!


International Launch Date – August 2016 at Douglas Continue Reading

Isadora Insane Volume Lash Styler Mascara

Hello pretties!

Isadora launched Insane Volume Lash Styler, a new mascara with an incredible wand. This is something completely new, as I never saw a mascara brush like this one before with a half moon shape which holds the harder bristles for separation and stretching of the lashes. It promises insane volume so I’m betting on those three mascara reservoirs for instant super loading of mascara onto the lashes.


The perfect mascara is a girl’s best friend and brings that extra touch of drama to your look. Let us introduce your new BFF and our newest member of the lash STYLER family – INSANE VOLUME lash STYLER. This pink beauty will give you instant, insane & intense lashes that will make your eyes pop!


International Launch Date – Now at Douglas Perfumeries and online @douglas.de Continue Reading