Urban Decay Book of Shadows III for Fall 2010

Hi everyone,

Here is a hot news I read just yesterday.

If you were a fan of Urban Decay Book of Shadows vol I and II then you would probably wanna hear this.

Urban Decay will be releasing Book of Shadows vol III, which seems to be inspired by New York city life style.

Availability and Price

Official Launch Date: September 2010

Price: 30 £

What do you think girls, are you ready to check out these new colors?

Round-Up: Urban Decay 2010 Spring Collection – Read all about the new products

After you’ve all got a taste of the new Spring products of Urban Decay, it’s time for a Round-Up. The Spring collection is really beautiful, contains new eyeshadows, 4 new shades of the famous 24/7 eye pencil, an ultra definition finishing powder and last but not least the matte primer potion in Eden.


I’m really excited about the primer potion and I can’t wait to feel it on my lids and see the difference. All the products are already available and you can also purchase them online at sephora.com.

I’ve made a preview post for each product where you can find out more details about it, what it is, promo photos and swatches, prices and how they can be used.

Enjoy the Spring collection from Urban Decay and let me know what product do you like the most.

An Explosion of Stars from Urban Decay! The new Stardust Eyeshadow for Spring 2010

This Spring, Urban Decay have transported themselves away from the constraints of earth and created a galaxy of hypnotic shades and textures.

Introducing NEW Stardust Eyeshadows from Urban Decay.


Stardust Eyeshadows are an explosion of twinkling, prismatic sparkle against a wash of pretty color. Powder-fine bits of glitter (40% more than most dazzling shadows) miraculously feel silky smooth. No scratching, no fallout, just sexy sparkle. Stardust redefines glitter shadow.

Wear it dry for a sheer veil of color, or try it wet for more vibrant, intense color. But really… did I mention that it’s all about the sparkle?


From uptown neutrals like black, gray and brown, to unabashedly downtown shades of turquoise, green and purple… it’s here. Inspired by all things cosmic, Stardust shadows are named for the iconic riffs of Ziggy Stardust, the hypnotic era when Studio 54 was at its pinnacle, and nostalgic longings for nights at the laserium. Continue Reading

Urban Decay 24/7 Glide-On Eye Pencil – 4 New Shades for Spring 2010

Playing hard to get never hurt anybody!

Previously they were only available in Holiday gift sets, but now Urban Decay is  introducing 4 new fame-bound shades to their beloved 24/7 pencil family:

  • Crash (a rich deep eggplant)
  • Oil Slick (black with silver sparkle)
  • Mildew (a dark green based on our best-selling shadow)
  • Binge (a long awaited navy)



They load nourishing ingredients like Vitamin E and Jojoba oil into these pencils, rewarding our skin with ultra-smooth application and texture. Continue Reading

Urban Decay Eyeshadow Primer Potion in Eden for Spring 2010 – A tempting ritual you can’t live without

Urban Decay found out that many of us love Sin, the shimmering champagne version of their Eyeshadow Primer Potion, so they’ve decided to launch Eden, a tawny-hued, matte addition to their Primer Potion family.


Experiment with Eden alone as a crease-proof, “almost naked” matte shadow. The neutral, nude hue smoothes out skin tone and brightens up the eyes… a perfect no-makeup look. Or, use Eden like your original Eyeshadow Primer Potion – just a swipe before your favorite shadow delivers vibrant, stay-put, all day color… and absolutely NO CREASING! Continue Reading

Urban Decay presents Razor Sharp Ultra Definition Finishing Powder for Spring 2010

Are you girls ready for some new products from Urban Decay?

Razor Sharp Ultra Definition Finishing Powder is one of the new products that Urban Decay will launch in this Spring.


Designed for stars of film and flat screens, Razor Sharp Ultra Definition Finishing Powder, a high-tech translucent powder, keeps you camera ready at all times! The micro-fine powder fools the eyes with “optical blurring” …imperfections are seemingly airbrushed away for a soft-focus finish. Skin appears flawless, even under bright, unforgiving light.

Urban-Decay-Razor-Sharp-Ultra-Definition-Finishing-Powder -top

The micro-fine, silky smooth powder feels incredible! Tiny water particles float along the skin’s surface and actually “burst”, creating a microscopic ball bearing effect when the powder is applied. The feel is refreshing, smooth, and light as air. Continue Reading

Chic Preview – Urban Decay – Book of Shadows vol II – Holiday 2009

Ladies get ready for Urban Decay Book of Shadows vol II – Holiday 2009. After their success in 2008 with the first Book of Shadows, Urban Decay is launching another collection of their greatest hits.

I find the design very interesting and fashionable. We get to try new eyeshadows and discover the two secret doors.

Urban-Decay-Book-of-Shadows-vol II-Holiday2009

Sixteen seems to be the number of shades required for a seasoned beauty fanatic to feel like a kid in a candy store, so they filled our vanity with:

7 NEW Shades, that are available only in this kit:

  1. AC/DC (dark purple)
  2. Nylon (brown sparkle)
  3. Mushroom (gunmetal w/taupe shift)
  4. Sphynx (pink w/glitter)
  5. Jinx (bright blue)
  6. Homegrown (bright green)
  7. Misdemeanor (dark teal)

Our Favorite from 2008’s Book of Shadows:

  1. Perversion (matte black)

8 BEST-selling shadows:

  1. Sellout
  2. Gunmetal
  3. Ecstasy
  4. Midnight Cowboy Rides Again
  5. Twice Baked
  6. Half Baked
  7. Flipside
  8. YDK

A must-have travel size 24/7 Glide-On Eye Pencils in best-sellers:

  1. Zero
  2. Bourbon

A travel size Eyeshadow Primer Potion in a new curvy bottle Continue Reading